Site Submission

Search Engine Optimization with NetObjects Fusion

Grab and Go:

HomePage

<META HTTP-EQUIV="expires" CONTENT="Tues, 31 Dec 11:59:00 GMT">

Home Page Comments

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To viewers of this source code -- this site discusses these topics:

We seek to help people with Conflict Management, Intimacy, Effective Communication, Relationship Problems, and to help them find their soul mates. We hope to heal our client’s heartache, put them through a relationship survival course, resolve conflicts and/or get over a broken relationship. We help our clients by means of Counselling, Extramarital Affairs, Holy Spirit, Spirit, Natural Therapy, Relationships, Unconditional Love By doing this we hope to do our part about the skyrocketing the Divorce Rate. We are a 30 acre retreat located in Kamuela, Hawaii.

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Events Page

<META HTTP-EQUIV="expires" CONTENT="Tues, 31 Dec 11:59:00 GMT">

Without the word “Relationship” (put on most of the pages)

<META HTTP-EQUIV="expires" CONTENT="Tues, 31 Dec 11:59:00 GMT">

Beliefs

<META NAME="Keywords" CONTENT="True Love, Unconditional Love, Natural Therapy, Christian Belief, Catholic Faith, Ulaleo, Ulaleo.Com ">

Holism

Location

People (staff)

Friends (Clients)

FAQ

Contact Us

Transportation

Store

Succubus Except

Reading Room

Home Page “Real” Text

The quiet setting of the Valley of the Five Mountains provides the time, solitude and openness to life so that such issues as Spirituality and Spiritual Healing, Passion, Faith, Christianity and other Religious Beliefs seem to flow more freely and openly.

At your personal retreat we can explore ways to recover from a wide variety of issues such as Loneliness, Heartache, Getting Over A Break Up, and Healing A Broken Heart, Catholic Guilt, Extra Marital Affairs, Divorce and the causes of Divorce and the meaning of Mental Health. Visitors often investigate relationship issues such as Intimacy and Fear of Intimacy, Dating, Romance, (“Is there such a thing as a Soul Mate?”) True Love, (“Is there such as thing and Unconditional Love?”), Effective Interpersonal Communication, Resolving Conflicts, Codependency, and Monogamy. (“ Is marriage for everyone?”) For those in particularly difficult relationships Ulaleo has provided a place and the tools to investigate Relationship Survival, Spiritual Warfare, and Conflict Management. What about Tough Love?”

Drawing on a wide variety of sources such as Joseph Campbell, Schopenhauer, Thoreau, Nietzsche, Carl Jung, Carl Rodgers and others, and using experiential techniques such as holotropic breathwork, mediation, depth psychology, Psychotherapy we can practice becoming a a highly effective person. How to become the master of your life and dance in tune with your own life force.

Make sure all links pointing to your URLs are in this form http://www.ulaleo.com/events/ -- i.e., make sure they do not have index.html” and make sure they have the slash mark after the URL. Some engines think it is a redirect if no slash mark. Make sure each file is named index.html and is in it’s own folder.

Need to have this handy in order to do manual submits:

1. Your Web address (URL) in the form of "http://www.yoursite.com/"	http://www.ulaleo.com
2. Your email address in the form of "yourname@yoursite.com"	blasé@bigisland.com
3. The title of your Home Page in the form of "yoursite - products for {need}"	Ulaleo.com - Personalized Spiritual Retreat
4. A 40 character product description	Personalized Spiritual Retreat in Hawaii
5. A ten to twelve word site description (your site <TITLE> probably)	A personalized retreat emphasizing heart-to-heart communication, sacramental relationships, and intimacy.
6. A twenty-five word site description	A personalized retreat with an experienced psychiatrist emphasizing, heart-to-heart communication, sacramental relationships, intimacy, and unconditional love. Ulaleo’s mission is to facilitate spiritual healing and mend broken hearts.
7. A forty word site description (keep in your paste buffer). Consider using this text at the top of the displayed area on your home page.	A personalized retreat emphasizing passionate, heart-to-heart communication, sacramental relationships, dating, intimacy, and true love. Drawing from a wide variety of sources, including Carl Jung, Joseph Campbell, Friedrich Nietzsche, psychotherapy, Buddhism, tantra, and other spiritual systems, Ulaleo’s mission is to facilitate spiritual healing and mend broken hearts.
8. A list of sixteen to twenty words best describing criteria that a prospective visitor would use in a search engine to find your site	Dating, Relationship Problem, Advice, Spiritual Retreat, True Love, Unconditional Love, Break Up, Intimacy, Mental Health,
9. A complete list of keywords (up to 1000 characters) sequenced with the most important first (possibly from your HTML Keywords line)	Dating, Passion, Mental Health, Spirit, Spiritual Retreat, Relationship Advice, Relationship Counseling, True Love, Unconditional Love, Therapy, Dating Advice, Love Advice, Love and Romance, Psychotherapy, Tough Love, Divorce Rate, Conflict Management, Intimacy, Effective Communication, Interpersonal Communication, Spiritual Warfare, Relationship Problem, Natural Therapy, In Love, Personal Relationship, Soul Mates, Spiritual Healing, Divorce Advice, Divorce Help, Extra Marital Affair, Having An Affair, Love Affair, Cause Of Divorce, Divorce Recovery, Highly Effective People, Loneliness, Interpersonal Relationship, Christian Belief, Monogamy, Advice On Relationship, Spiritual Counseling, Marriage Relationship, Fear Of Intimacy, Interpersonal Communication, Catholic Faith, Intimate Relationship, Heartache, Relationship Survival, Relationship Break Up, Broken Relationship, Get Over A Break Up, Resolving Conflict, Codependent Relationship, Heal A Broken Heart, Aloha, Hawaii, Ulaleo.Com
10. A one paragraph description of your product(s)	Personalized retreats emphasizing passionate, heart-to-heart communication, sacramental relationships, dating, intimacy, and true love. Drawing from a wide variety of sources, including Carl Jung, Joseph Campbell, Friedrich Nietzsche, psychotherapy, Buddhism, tantra, and other spiritual systems, Ulaleo’s mission is to facilitate spiritual healing and mend broken hearts.
Of course, address, phone number, fax number, and webmaster name.	Blasé Harris, M.D. 1-808-877-0411.
webmaster	charlesdwm@yahoo.com

The sequence is to mass register your site with "bulk" registration tools, then submit the major sites by hand. In fact, this is mandatory for a solid Web Site Promotion strategy.

Samples from BruceClay.com

<TITLE>bruceclay.com - Search Engine Optimization, Ranking, Web Site Promotion, Advice, Placement</TITLE>

Clay emphasizes the use of phrases of two or three words

note that it ends in the site name

also he said not to use spaces, but here he uses spaces.

no comma after ‘index’

<META HTTP-EQUIV="expires" CONTENT="Tues, 31 Dec 11:59:00 GMT">

<META HTTP-EQUIV="expires" CONTENT="Sun, 28 Dec 1997 09:32:45 GMT">

or

he says not to use this:

But I need it to force browsers to update gene’s sites.

http://www.submitter.net/meta-tag-generator.asp states

The date and time after which the document should be considered expired. An illegal date, such as "0" is interpreted as "now." Setting the Expires attribute to 0 may thus be used to force a modification check at each visit. Dates must be given in RFC850 format, in GMT. For example:

<META HTTP-EQUIV="expires" CONTENT="Sun, 28 Dec 1997 09:32:45 GMT">

Search Engine Tips:

Search engines will honor this tag and de-list your page when the expiration date is reached.

After body tag

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To viewers of this source code -- this site discusses these topics:

Web site promotion, search engine optimization, search engine advice, search engine ranking, and search engine placement for web site promotion (ranking and position)

The content of this web page is registered and is protected under international copyright treaty

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Sample Alt text

Note on ALT Text:

never place an important alt tag on an image smaller than 16 x 32 pixels, and only one word for each section of this size.

1. Meta Keywords and Meta

a. It is good to practice a basic rule: begin each word in your keywords list with an initial capital letter. There is evidence that this will help since some (not all) search engines treat search criteria differently if it is an initial cap. For instance, a search for 'web' produces many more results than 'Web', and all with 'Web' are in both lists (of course, it would be best to do both: use initial caps and lower case in your keyword strings for the impact if your main keyword strings are short). That implies that there are some sites with 'web' that are missed with a search for 'Web', but not the other way around. And it is always better to be consistent right from the beginning. Also, do not place a space after the "," in your keyword strings. It takes space out of the 1000 characters allowed by some search engines and adds nothing to your search criteria. Of course, if you only use a small percentage of the 1000 characters, then you have space to burn and the spacing is useful (makes it easier to read).

b. [It seems like he is saying that

Once you have selected your major keywords, add the main words to your

a) TITLE string,

b) your META description string,

c) your META keywords string,

d) comment tags,

e) ALT codes,

f) and especially embed them into your top-of-page displayed content. Try to use as many keywords as possible in your opening few sentences.

Note on Comment blocks:

As it turns out, some engines ignore content in comment blocks, but some other search engines may process this content. Also, some engines processes ALT text for your images as keyword text as long as you do not spam these areas. However, at least one search engine has added indexing logic to consider the exact (or long-string) duplication of substantial portions of your keyword list in this fashion as spamming, and your entries will be removed within a week of their addition. To get around this, you should convert your keywords into sentences so as to disrupt pattern matches with your keywords. Using this concept, feel free to duplicate the  comment text line and to place it randomly throughout the content portions of your site but make sure each duplication is uniquely worded and not excessively long. By this we mean, reword your keyword list to read like sentences, and make each keyword list read differently. You also should not need more than two to achieve your goals. [This would be a great place to "hide" your missspelled [sic] keywords such as using sight instead of site.]

"Web Promotion Advice" would become "This site offers Advice for Web Promotion" and again later as "Site for Web Designers needing Promotion Advice"

As an additional comment, use different keyword patterns and titles for ALL of the major pages in your site, and register each individual URL to get all of the different keywords and titles added to the search engine. The goal is to be found, so have each page cater to different keyword searches!

As for spamming technologies, there appears to be some emerging logic that looks across tags for long-string repeats, so mix up your keywords in the ALT tags to be sure they are not identical in sequence to the META tags.

It is important that your TITLE be as descriptive as possible of what you do and that it contain your top few keywords, but generally fewer than 14 words. Listings that include the search term in the META TITLE and META description tags have a higher clickthrough rate (often more than double the traffic) than those that do not!

Parameter Trick for Navigation Links

<a href="your-page-URL/pagename.htm?important-keyword-phrase">link-text-with-keywords(or-an-image)</a>

Note on Keywords from http://www.signpost-me.com/friendly.html

If your page contains many diverse topics it will consequently contain more words. In effect this means it will be competing against many more web pages than if its content was centred around a single theme. For example, if the theme of a web page is 'stamp collecting', this means it will be competing against all other stamp collector pages. If however the theme is 'collecting British stamps' then the number of competing pages will be more limited to British themed pages. This of course assumes that the keywords chosen for the page reflect the theme. See the keywords section for more information.

How to do implement these procedures in NetObjects Fusion

Page Title is set from Site View:

This isn’t too painful

Other Metatags:

Have to click on Page someplace and then click HTML Button. He uses Different Keywords for each page. And also different description for each page.

The <META NAME="robots" CONTENT="index,follow"> tag can go in the ToolsàSite settings area.

Step 1 – Find Keywords for your site. First, I would look at Yahoo, dmoz, google and other places to find sites similar to yours. Look at these sites keywords and also run them through the tools below.

Obtaining the Keywords for Your Site

Follow the steps 1, 2, 3 at

http://www.bruceclay.com/web_rank.htm

Think of keywords people *might* use and test them out at: http://inventory.overture.com/d/searchinventory/suggestion/
Take some of those keywords and paste them in at http://www.bruceclay.com/web_rank

Once you have your personal list, validate each phrase for popularity as a search term. There are several tools that are free that allow you to get a glimpse of the usage of various words and phrases. The most popular free resource is offered by Overture and it is very popular

How to Generate Keywords

Tools:

Search Term Suggestion Tools

http://inventory.overture.com/d/searchinventory/suggestion/

http://www.wordtracker.com/trial/step1loadframes.php3 Enter a term related to your site and we will show you:

· Related searches that include your term

· How many times that term was searched on last month

Other Tools

http://www.keywordcount.com/

1. http://www.bruceclay.com/web_rank - “Research Tool” – This is step one in (really) stealing other people’s keywords. It finds the sites which are ranked No.1 for the keyword you enter. (Hint: The URL you enter here does not matter.) You then put them in step no. 2.

2. http://www.bruceclay.com/web_rank - “Link Analyzer”

This tool finds sites out on the web which have links to the URL you enter. It is a good way for you to find partners to link to and also more sites whose keywords you can analyze.

3. http://www.bruceclay.com/web_rank - “Keyword Density Analyzer” – This tool shows you what a search engine sees and picks keywords out of the sites you found in steps one and two. There is a lot of information here. “This tool will list the top keywords plus all words used in your META tags. This report presents the density for each word in the various categories: META TITLE, META Description, META Keywords, ALT Tags, Comments, Heading Levels, and two categories for Body copy. Following our specified methodology, you would review these reports and web pages to see what you need to change or add to your pages Very similar to:

Search Engine Simulation Tool – Enter your URL in here:

http://www.scrubtheweb.com/cgi-bin/addurl.cgi

http://www.northernwebs.com/set/spider_view_da.html

http://www.webjectives.com/keyword.htm

http://www.ranks.nl/tools/spider.html

This tool shows you what a search engine sees.

4. http://www.bruceclay.com/web_rank - “Check for redirection problems.” This would also be a good time to perform a last minute check on the "spider-ability" of your site, and to detect any redirects or other issues that may prevent your site from being well ranked. Use our Redirection Checker:

Keyword Density Analyzer and other tools are also at:

http://www.scrubtheweb.com/cgi-bin/addurl.cgi

Purposes for these tools:

To give you ideas for other keywords for your site
The big guys use them for trying to figure out what people on the internet are looking for – what are the search terms most used by people?

The idea here is to drive traffic to your site. Find the things people are looking for on the web and say “I do that too.”

Important: each keyword in your META tags must also appear within your content to avoid spamming penalties.

Search Engine Ranking Optimization Advice: Excessive use of META keywords is going to cause a search engine to ignore or decrease the weight for that keyword. And if you use a single word as a keyword, and later repeat it in your keyword string, then you may also be penalized. The string "Web, Web Design, Web" would be considered spamming. Also, keywords like 'word, words, wording, worded' may cause indexing to fail. Things are definitely getting tough, and it is advised that you use extreme caution when creating your Meta Tags. If you are indexed by any engine, and remain indexed for a week, then you have probably passed their test. Run our Keyword Density Analysis tool (step 3) on your site before listing with the search engines. The guidelines are accurate and will help a lot. We recommend a repeat limit of three times.

"For best results, the following Web publishing techniques should be avoided:

o Overuse or repetition of keywords

o Use of keywords that do not relate to the content of the site

We suggest that you pace yourself, adding only up to five URLs per day as a maximum, and not submitting more than two or three times per week. As a result, performing the above add requests as scheduled will allow you to remain within the acceptable range for most search engines. Also, since most search engines will index only 25 entries per directory, and some will only index "index.html" files, using sub-directories with their own index files may allow you to submit more files to each engine.

The prescribed sequence for adding your site is this:

1. Major SE URL Add page (do this weekly for 4 weeks)

2. Week 2 - AutoSubmit - FREE service here!

3. Week 3 - SignPost (http://www.signpost-me.com/)

4. Week 4 - Register-IT! – (Temporarily Down ) problems prevent new subscriptions

Site Design Tips

Screen Size -- 800x600 is the standard but others are used (I run at 1024). Before going public, look at your page at all resolutions

Tables -- Avoid setting fixed-width tables wider than a screen width. If we see text scroll off the right of our screen, you lose.

You must visit WebGarage and get a FREE site Tune-up! This is not an optional step! If you alter your content on a regular basis and you think you are going to be active on the Web for a long time, we suggest that you subscribe to this service

Use of fast meta refresh – Don’t

Step 2 - Using Link Tracking, locate the links TO that URL Find Partners to Link With

This will indicate possible sites that you will want as link partners as well once your site is registered. If these sites link to your competition, then you want them to also link to you! This is also done so that these potential link partners can be checked for META keywords that might be related to your site that were missed by your competition. Add these URL's to the URL list from Step 1 to be used in Step 3. You might also try putting the http:// in quotes and using Google (above). Note: the number and authority of the links to your site is a factor in determining how well your site will rank with some search engines. Popularity is good. Popularity with well respected sites is better. You will want to begin to develop links as soon as possible.

Try our links tool:

Web Site URL:

On the subject of popularity -- we consider it vital to long-term ranking. The objective is this: if you get a site to link to you then you gain popularity points. If that site has a lot of quality sites linking to it and it links to you, you get a lot of points, but if that site has few sites linking to it, you get only a few points. As such, a link from Microsoft.com would be worth more than a link from Bobspage.com. In essence, if enough quality sites link to you your site becomes a quality site by association. So you want the best sites, not the most, to link to you. Likewise, if you link to other quality sites then your site is assumed to be a quality site by association. However, the sites must be covering the same topics as the linking page in both directions. All other links are ignored. And do not bother to buy hundreds of URL's and cross link them. The search engines can locate them and filter them out faster than you can submit them.

From http://www.northernwebs.com/promotion_debunked.html :

There is ONE undeniable fact however. The more websites you can get to link to you, the better off your site will be in many of today's search engines. For that reason and that alone, it pays for you to build a special links page on your website. Put a link to that page on your main page. The idea here is simple. Concentrate all your outgoing links onto one page, and place it off to one side of your site. While we're not suggesting you hide the page, we're also not suggesting you advertise its presence with bells ringing and horns blaring. Remember, you want your visitors to stay on your website, not go tripping off on a link you provided them.

Potential Linking Partners, Ulaleo.com

http://www.retreatsonline.com/

http://www.askheartbeat.com/home.html

http://www.bittersingleguy.com/

http://www.loveways.com

http://www.marianne.com/

http://www.savvymale.com * *

http://www.forgivenessweb.com/ - maybe put one of Blasé’s Articles up here

http://www.divorcecentral.com/

http://www.only-divorce.com/

http://www.riddleme.com

Tips from http://www.northernwebs.com/promotion_debunked_two.html :

Sometimes you can go easy and just make a small icon available to people. Something that says "I'm a preferred shopper", "I know class". Giving people a small image to put on their website works wonders. Here at Northern Webs we've been giving away icons since 1996, and the results have been spectacular to say the least. People running our Meta Medic, or our SpiderView software series are treated with a nice little award icon when they successfully pass all of the tests.

Put yourself on your visitors desktop with a custom screen saver! You don't need to be a programming wizard to do this, just snag yourself a copy of the reasonably priced savergen by comis and build a screen saver by stitching together images from your website, or from your personal collection. Heres a unique and low priced way of building a screen saver that can function as a personal reminder to your customers that you appreciate their business. Offer the screen saver online as a free download, or if you want, ship it on a floppy with each customer order. In either case, people love getting something for free, and having a screen saver to offer is a great way of reminding them (and others that might see the computer) of what your url and company is all about.

SaverGen
http://www.savergen.com/index.html

Republish Site twice a month:

Also note that the engines will regularly discard submissions without processing them. By resubmitting you have a higher probability of having one of your submissions "take". Also, some indexes appear to give preference to "fresh" submissions as determined by the date of last update and the last submission date. So you should update your site often and resubmit at least twice per month.

Once you are happy with this ranking placement, you are ready to promote your site with all of the other search engines and directories by going to our announce page. For just the top few search engines use our URL ADD page. If you desire Promotion Services to maintain your site and expand your search engine coverage, we discuss options on our Promotion Services page.

Allow two to four weeks for them to show up in each major search engine. If you do not show up (as is common), then resubmit. If you continue to miss the rankings results you desire, then go back and review your keyword usage, either increasing or decreasing frequency until you have the desired results. Suggestion: on Yahoo, register regionally instead of nationally (they will add you everywhere as well, but you get registered much quicker regionally), and on the others, register frequently until you are listed.

Recommends these tools:

Submit Wolf Pro

Web Position Gold

being filtered instead of some item in the data. If this is true, then using SubmitWOLF! should work.

As a result, use the below Major SE URL Add page for the major engines as needed (not more often than once per week), and when using ALL others do not resubmit to the major engines from these other submission tools.

It has been said that 90% of all of your Search Engine visitors originate at one of these major engines. If this is true, then your time is best spent on doing hand registration with these major engines and then only doing the other sites when you have free time.

The prescribed sequence for adding your site is this:

Major SE URL Add page (do this weekly for 4 weeks)
Week 2 - AutoSubmit - FREE service here!
Week 3 - SignPost
Week 4 - Register-IT! - Temporary problems prevent new subscriptions

We suggest that you pace yourself, adding only up to five URLs per day as a maximum, and not submitting more than two or three times per week. As a result, performing the above add requests as scheduled will allow you to remain within the acceptable range for most search engines. Also, since most search engines will index only 25 entries per directory, and some will only index "index.html" files, using sub-directories with their own index files may allow you to submit more files to each engine.

Also note that the engines will regularly discard submissions without processing them. By resubmitting you have a higher probability of having one of your submissions "take". Also, some indexes appear to give preference to "fresh" submissions as determined by the date of last update of the page and the last submission date. So you should update your site often and resubmit at least twice per month.

Sample 2 from Bruce Barkley Home Page:

<html>

<HEAD>

<TITLE>bruceclay.com - Search Engine Marketing: Promotion, Optimization, Positioning, and Ranking Products, Services, and Free Advice</TITLE>

</HEAD>

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To viewers of this source code: This site discusses these topics:

Web site promotion, search engine optimization, search engine advice, search engine ranking, and search engine placement for web site promotion (ranking and position)

-->

Other search Engine Advice

Keywords: search engine ranking
[KDA] links for Page Keyword Density Analysis - also see below chart	Activity	Google Sites	Overture Top Bid	Yahoo Dir	Yahoo Index	Google	MSN	AOL Web	Teoma	Inktomi	dmoz Dir	Lycos	Alta Vista	All The Web	Hot Bot	Ask Jeeves	IWon
bruceclay.com/ web_ rank.htm [KDA]	3458	446000	1.91	-	1	1	-	3	3	3	-	1	-	1	3	3	3
searchenginewatch.com [KDA]	3458	446000	1.91	4	-	-	-	1	1	1	-	-	4	-	-	1	1
topsearchengineranking.net [KDA]	3458	446000	1.91	-	3	3	5	-	-	-	7	3	2	8	-	-	-
rankthis.com [KDA]	3458	446000	1.91	-	-	-	-	5	-	5	-	5	-	3	-	-	5
spider- food.net [KDA]	3458	446000	1.91	-	-	-	-	7	-	7	-	9	-	6	-	-	7
searchengines.com [KDA]	3458	446000	1.91	7	-	-	-	8	-	8	-	-	-	-	4	-	8
searchengine- ranking.com [KDA]	3458	446000	1.91	-	-	-	9	-	-	-	-	-	1	-	-	-	-
search- engine- ranking- services.com [KDA]	3458	446000	1.91	-	-	-	1	-	-	-	-	-	-	-	-	-	-
search- engine- ranking.com [KDA]	3458	446000	1.91	-	-	-	-	-	-	-	-	-	-	-	1	-	-
1stplaceranking.com [KDA]	3458	446000	1.91	1	-	-	-	-	-	-	-	-	-	-	-	-	-
website- hosts.com/ search- engine- tips.htm [KDA]	3458	446000	1.91	-	-	-	-	-	-	-	1	-	-	-	-	-